Cambridge English Will Get New Rebrand


The corporate’s Cambridge English {Qualifications}, programs, assist and digital sources will come below Cambridge’s new look. The brand new model will give the organisation a “robust, single id going ahead”, based on international managing director for English, Francesca Woodward.

“Final yr we mixed our publishing and evaluation operations and now our group works much more carefully collectively to ship the easiest options for English language learners and academics worldwide,” she mentioned in an announcement.

“Previously learners and academics have taken exams, used textbooks and digital sources from totally different elements of our Cambridge household, and our new single model for English brings all of this collectively below one roof.

“It helps us to indicate the world that we create distinctive studying and evaluation experiences that might solely come from Cambridge.”

The rebrand will likely be a “gradual course of”, with Cambridge promising to work with companions to “take the transition to its new look step-by-step”.

“As a part of our dedication to the surroundings we’re not asking our companions and distributors around the globe to throw away present branded supplies,” Woodward added.

“We would like them to take a step-by-step method to the transition to our new Cambridge model for English.”


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